What we do now

WHAT WE DO

Jazba Sports was founded in October 2019 by BSK and Jasmine — two designers with over two decades of experience building performance footwear and sports products for export to the US and European markets.

Before Jazba, our founders built one of China's most respected ODM operations from a single room into a manufacturing and design business employing over 400 people. That journey — understanding consumer behavior, predicting trends, and creating product at scale for some of the world's biggest sports brands — became the foundation everything else was built on. In 2016, we launched our own brands: Jazba, a performance sports label, and Uniqers, a casual sneaker brand. Both grew quickly. 

By late 2019, we were operating at a $20M turnover — until a business dispute with our Chinese partner resulted in the loss of both brands, along with all associated IP, molds, designs, and copyrights. It was a defining moment. And it made us more determined.

We rebuilt. And our real drive was always in creating and owning brand. That led to SOLM8. Launched in 2022 exclusively in the United States under Jazba Sports, SOLM8 became America's first dedicated cricket footwear brand — purpose-built for the sport, designed for performance, and engineered from a manufacturing heritage spanning close to two decades of volume production. From its first season, SOLM8 was received with genuine enthusiasm by the American cricket community, and that momentum motivated us to grow it further. 

Today, SOLM8 holds an estimated 65% market share in cricket footwear on Amazon US and is expanding across the US, UK, and Canada. We have SOLM8 available now also in Australia, Qatar, UAE, Hongkong, Pakistan and Sri Lanka. Every shoe carries the same intent that started this journey: make the right product for the right player, and make it a fun experience FOR ALL WHO PLAY.